作为第14届宁波国际服装服饰博览会新增设的婚庆展，以“时尚新娘、和美生活”为主题，坚持“产业化、市场化、专业化、时尚化”战略，整合宁波婚庆市场资源，扩大婚庆产业链的规模与效益，打造宁波婚庆消费“一条龙”的婚庆服务盛会，为企业提供一个品牌形象展示、产品服务推广、行业交流学习的最佳舞台，带动新婚消费链中的多元化产业和谐发展。

　　As a newly added sub-expo of the 14th Ningbo International Fashion Fair, Ningbo Fashion Wedding Expo, WEDDEX for short, centers on the subject of "Fashion Bride & Fragrant Life" and adheres to the execution strategy of Four Orientations, namely, industry oriented, market oriented, profession oriented and fashion oriented .
Weddex is to integrate resources within the wedding market here in Ningbo, and to enhance the scale of and benefits to the wedding industry so as to make itself a one-stop expo for wedding goods and services, to set up a best platform for display of brands, promotion of after services and exchanges of industrial information and to make it possible that the wedding industry develops further and better in multiple directions.